diff --git a/Dockerfile.autobuild b/Dockerfile.autobuild
index bf296e1..51ec9b3 100644
--- a/Dockerfile.autobuild
+++ b/Dockerfile.autobuild
@@ -69,5 +69,6 @@ ADD docker/nginx/sites-enabled/default /etc/nginx/sites-enabled/default
 
 # 80 is for nginx web, /data contains static files and database /start runs it.
 EXPOSE 80
+ENV DJANGO_SETTINGS_MODULE pinry.settings.docker
 VOLUME ["/data"]
 CMD    ["/pinry/docker/scripts/start.sh"]
diff --git a/docker/scripts/start.sh b/docker/scripts/start.sh
index 17d08f2..c066bb1 100755
--- a/docker/scripts/start.sh
+++ b/docker/scripts/start.sh
@@ -9,7 +9,6 @@
 # Updated: Aug 19th, 2014
 # -----------------------------------------------------------------------------
 PROJECT_ROOT="/pinry"
-export DJANGO_SETTINGS_MODULE=pinry.settings.docker
 
 bash ${PROJECT_ROOT}/docker/scripts/bootstrap.sh